Facebook comparison of Adidas and Nike

How often does each brand post?

Adidas has been using Facebook in such a manner as to receive a desired result and got 33,045,996 likes and 32,948,191foolowers on their page. They are extremely dynamic on Facebook as they continue posting fascinating pictures and recordings to interface with customers. I have seen that they refresh something after each 2-3 days to keep us with their followers

Nike has comparatively less likes and followers on their Facebook page i.e. 30,116,981 likes and 29,892,564 followers respectively if compared to Adidas They are not as active Adidas with respect to Facebook posts which may be one of the motivation behind why Adidas is more prevalent on Facebook .They refresh their posts with a gap of possibly more than seven days. But, they stay up with the latest with the new flavors and advancement by including pictures and recordings

What kind of content does each brand post?

Adidas have posted more pictures as compare to videos and which videos they have posted it’s with their partners which explains to each other that how their brand is best.

If we look at Nike page they have posted lots of videos and mostly the videos in grounds which shows to the people that how the sportsperson feel comfortable in shows and doing well in these.

Does each brand use the 50/50 rule?

Adidas takes after the 50/50 administer exceptionally well by following the remarks on their posts and welcome the proposals from them with a wearing soul.

Nike has additionally been following 50/50 administer as they take after the sentiments of their customers.

 Keyword sentences used by either brand

Both of the brands Adidas and Nike almost use same keywords like Running shoes, Sports shoes, Athletics shoes etc.

Which are the most successful recent posts?

Adidas recent most popular post was a video with 44k likes, 4.8k shares, 4.9M views. This video shows how football players plays with comfort and happiness after wearing Adidas shoes.

Nike recent post was a video with 12k likes, 3.6kshares, and 1Mviews.This video shows the running of sports team after wearing Nike shoes.

 Why are these posts successful?

This post was most successful because it depicts the comfort level of football players after wearing Adidas shoes and there was no any type of harm to feet at the time of playing .In this modern era lots of kids going toward these types of games it might be the reason why this post was so popular.

Nike also share a happiness of athletes after wearing the shoes of their brand .it includes how they reach to the target within time after wearing this.