Tuesday, 13 March 2018

Under Armour and Vans Twitter comparison



Blog post 2
Twitter comparison of both brands.

How often they post?
Twitter page of vans have 1.3 million followers and 19.4 k like which is quite impressive. They are very consistent with their tweets on twitter they tweet regularly.
Under Armour has 969 k followers on its twitter page and 11.1 k likes. They are also very well active on twitter as they also post daily new tweets.
 What kind of content they post?
vans mostly tweet photos of shoes only and they also post  tweets of random peoples doing skateboarding in streets. We can also say that they try to relate their product with street fashion.
Under Armour are very professional about their tweets. They mostly tweet photos of athletes wearing under Armour stuff. Also they tweet some on the videos and photos of sports event.



Hashtag used in both pages?
#sports, #fitness, #streetfashion, #gym, #running, #weDid, #unleashChaos.

Most successful post on twitter?
Most liked tweet of vans on twitter was photo of a pair of shoes. Reason behind the success of the post was new launch of that model. First time vans were providing custom shoes.

Most liked tweet of under Armour was a video of some sports event practice this is some kind of record set by them. The video holds 546 likes and 197 retweets.


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Infographic by Gurpreet Singh Sekhon