Wednesday, 14 March 2018

Youtube Comparison of Puma and Reebok


Blog Post 3: YouTube page comparison of both brands.
                                                                                                    By Gurpreet Singh Sekhon
How often they post?
Puma joined YouTube on 8 oct 2005. it has 288k subscribers and 181,240,007 views. It uploaded 2951 video until now. Recently it posted its last video 2 days ago. Usually puma posts 2-3 videos every week.
Reebok joined YouTube on 23 September 2005. It has 116 k subscribers and 35,566,785 views. It uploaded 291 videos till now which are very less than that of puma. Recent video was uploaded two days ago. It uploaded most of the videos last year before it there was not much to see. But now reebok is very content in providing new content to its viewers.
 What kind of content each brand post?
Puma post mostly fashion related videos. Very less of sports content is there on the YouTube channel of puma. Most of the videos contain Salena Gomez as a model recently.
Reebok like to post some sports related stuff on the channel like playing athletes and sports events.

Most successful recent posts.
Most famous video posted by puma was football related short video only of 45 sec. it was watched 5.8 million times. Video contains some random guys showing some football skills. Link to video is given below
photo 

coming to reebok most successful post was a video of a new fiber that is invented to make shoes more comfortable and flexible. The video was watched 1.7 million times. Main reason behind the video being so famous was the new technology that was recently used in the market because everyone wanted to know about it. Below is the link to the video.


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Infographic by Gurpreet Singh Sekhon